Mother's Ilk – Boston moms, mom blogs, boston mom blogs

By Elizabeth Elfman | Boston Magazine |

Four years ago, after untold hours spent grinding out research at MIT and Harvard, Christine Koh made a huge breakthrough. But it wasn’t in a lab; it wasn’t even in her field.

The Boston native had been firmly on a professorship track, finishing up her postdoctoral fellowship in music and brain science, when she suddenly realized academia simply wasn’t for her. Instead, she wanted to write. And what she wanted to write about was raising her new daughter, Laurel.

That same year, Koh founded the blog Boston Mamas as an outlet for her creativity. She filled it with everything she was learning as a new mom—offering product reviews and news of baby-related issues and events—and Boston Mamas quickly caught on with other Hub parents. Her brainchild became a bona fide business. Koh sold advertisements on her homepage, enlisted other mothers as contributors, and began drawing national attention. Last spring the research group Nielsen Online named Koh to its "Power Mom 50" list, ranking her among the most influential mommy bloggers in the country.

But although Koh arguably has attained queen-bee status, Boston’s online parenting community is filled with myriad buzz-worthy sites. According to the Boston-based firm 360 Public Relations, New England is home to more than 200 mommy blogs, many of which have Hub ties. From JPMoms to Cambridge Mom’s Blog to a blog run by the Boston Globe, these sites represent a concentration of maternal multitasking that few cities, if any, can match—and one that begs the question: Why, exactly, do Boston moms have so much to say?

  • Susan

    Thanks for including Blog with Integrity in your story, but I hope you will reconsider your conclusion, that Blog with Integrity has met with tepid response. The BlogHer conference in July had 1,500 attendees, not 15,000. Launched on July 22, the pledge had nearly 900 signatures by early August, and bloggers are still signing. At last count, 2045 in total. Not just mom bloggers either. Tech, green, politics, social media, marketing, PR, food, book, travel, music, healthcare blogs and more are all represented on the pledge signature page. More importantly, we hoped that the pledge would launch an ongoing conversation in the blogosphere about ethics and integrity, and that’s exactly what has happened. It doesn’t matter whether someone signs the pledge or displays the badge. What matters is that we all do our very best to blog with integrity.

  • Stefan

    Nice coverage and congrats to all the hub moms for making blog waves and inspiring some of us dads to jump in the water. Any notion of a companion piece on the late to the party arrival of hub dad bloggers? Stefan http://www.dadtoday.com

  • Jill

    Thx for highlighting Tomasetti’s comments. Many believe mom-bloggers are bon-bon eating, swag-grabbing bored mommies, when actually many of us are well-educated, business-running moms who enjoy disseminating info. Jill, a Boston blogger & business owner. http://www.workathomemom.typepad.com

  • Angela

    I am humbled and proud to be amongst the Boston mommy bloggers, a fine breed indeed. However as Susan pointed out, the BlogHer conference last year had 1500 attendees, not 15,000. This makes the Blog with Integrity drive with over 2000 members hugely successful.

    Angela at http://www.mommybytes.com