Register: Louis

An haute department store gets an all-American overhaul.

Register Louis

Photograph by Jessica Scranton

Debi Greenberg has finally fled the chain retailers on Newbury Street. In April, she moved her homegrown department store to an uncluttered stretch of Fort Point Channel — and while she was at it, she cropped “Boston” from the title. She says the changes reflect her decade-long pondering of an evolving American luxury consumer. Over the years, Greenberg has stocked fewer stodgy status labels and more creative, hard-to-find items by U.S. designers. But the culmination of her thinking is represented by Louis’s new building: a space that’s laid-back yet lovely, with harbor views that upstage the merchandise.

ADVERTISMENT