Face Values

The price of hiring no-name TV talent.

Posted on 7/21/08  
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In a bid to save money, Boston TV news stations have been jettisoning high-salaried stars (Bob Lobel, Joe Bergantino) in favor of cheaper, unknown faces (uhh...). But will the replacements catch on? Herewith, City Journal's arbitrary cultural comparison between recently departed NESN talent Tina Cervasio and Hazel Mae, and new gal Heidi Watney. (Data compiled 7/8/08.)

Identifiable Pictures on Flickr
Cervasio: 47
Mae: 24
Watney: 3

eBay Price for Signed Baseball
Cervasio + Mae: $74.99
Mae: $49.99
Watney: No ball for sale

MySpace Fan Page Friends
Cervasio: No MySpace fan page
Mae: 54
Watney: 784

Google Results for the Phrase "(Name) Is Hot"
Cervasio: 5
Mae: 5
Watney: 4
Originally published in Boston magazine, August 2008
 

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