Hip and affordable eyewear, thy name is See. Frames here come in all manner of colorful, mod styles, with new designs rolling in regularly. Throw in the occasional half-off sale and a respectable smattering of sunglasses and kids’ frames, and you’ll see why this is the place to beat.

See Eyewear | 1276 Massachusetts Ave., Cambridge, MA | 617-868-1500 | http://seeeyewear.com