About Boston Weddings
Boston Weddings, the most trusted, comprehensive and visually stunning resource for New England brides from the editors of Boston magazine, connects local brides with the area’s most exceptional experts via innovative, original editorial content and striking photography, and offers a curated take on national trends. Written, photographed, designed and edited by people who live here and know the local market, Boston Weddings showcases the many elements that are part of planning a picture perfect wedding. An established guide with a fresh, modern sensibility, Boston Weddings is a true reflection of the expectations, tastes and honored traditions of the New England bride and her family.
About the Editor: Brittany Jasnoff
Having spent the better part of the past decade working on Boston Weddings in various capacities (most recently as managing editor), Brittany Jasnoff is well versed on the many talented vendors that make up the local scene— and, as a Boston bride herself in 2012, is very excited to share her knowledge with newly engaged couples. Also the managing editor of Boston magazine, Jasnoff, a BU alum, works with editors and writers to perfect each issue—and particularly enjoys exploring the city through the lens of new and tried-and-true restaurants for the Food & Drink section.
What’s in Every issue?
Includes Fashion, Beauty, Body, The Breakdown, Tried & True, Loot, Getaways, and Reality Checks, this is the go-to guide for brides for every aspect of their wedding.
Tips, Tricks and Advice. This section features local experts and highlights business owners in the wedding industry.
A look at the region’s most sought-after reception venues and wedding locales.
Subjects include: Fashion, Flowers, and Real New England Weddings.
Everything and everyone a Boston bride needs to know— from bands and djs, to dance instructors and caterers, to transportation and reception sites—all in a convenient listing format.
Real Boston Weddings is your chance to highlight a wedding at your property with the popular, “Real Wedding” format brides love to see! While branding is important, prospective brides are eager to see real images from a recent wedding. Grab their attention with bold color displays, dramatic lighting, over the top décor, traditional ceremonies, or breathtaking views… the possibilities are endless!
Love That! is a one or two page advertorial spread, providing inspiration for our readers’ big day. Each ‘Love That!’ page will be based on a unique wedding theme, and will allow participating wedding professionals to promote their business with a photograph that fits the theme, along with 25 words of copy and contact information. Examples of past themes include vintage weddings, nautical weddings, and spring weddings.
Local Talent In each issue of Boston Weddings, brides to be can learn more about a specific part of New England, and the talented wedding professionals who are located there. This advertorial section will highlight local businesses with an image, copy, and contact information. Examples include South Shore, The Berkshires, Cape Cod, Newport, and the South End.
Save the Date
Highlight an upcoming event with 50 words of copy, including the date, address, phone number, and website.
Ask the Experts
This page showcases commonly asked questions from brides-to-be with answers from industry experts.
“We recently decided to place a full page ad in the inside front cover and have already booked several events from clients who mentioned they found us in your magazine.” Jill Person and Lauren Killian | Person + Killian Photography
“Boston Weddings is one of the only publications that truly produces high quality clients for our business. The magazine is thoughtfully laid out and is always full of pertinent information for vendors and couples.” Linnea Tangorra | Tangorra Wedding Planning
“Our partnership with Boston Weddings is absolutely delightful. The people are accommodating; the quality of the publication is superb; and the results of advertising in the magazine have been rewarding.” Andy Ross | Mandarin Oriental, Boston
“This is my fourth year advertising in Boston Weddings. Simply put: it brings in the business! The people are accessible, easy to work with, and the process is streamlined, including proof reviews. It continues to be an excellent investment for my studio.” Faxon Green | Elegant Floral and Event Design
They are active…
42% are between the ages of 18 and 34
42% of Boston Weddings readers dine out at least 4x every 2 weeks
41% exercise frequently at health clubs
A quarter of Boston Weddings readers went out to a night club or bar in the past 4 weeks
They are influential…
Boston Weddings readers are over 3x more likely than the rest of the market to be opinion leaders
A quarter are females who are employed full time
75% of Boston Weddings readers are investors and have stocks/IRA’s/CD’s
Newsstand & Distribution Breakdown:
Readers reached by each issue of Boston Weddings
Upscale Retail (Boston Weddings is found in Bloomingdales, Macy’s William Sonoma, and Crate & Barrel)
Bridal Events & Targeted Promotions (Boston Weddings selects key, high-traffic bridal events taking place throughout New England, and partners with them to ensure our magazine finds its way into the right hands.)
Sources: The Media Audit Winter 2016, MMR Subscriber Study November 2011, Google Analytics Summer 2016