People Are Lined Up For L.L. Bean Tote Bags Made Out of Fenway Park’s Rain Tarp
Proceeds from the sale of each tote bag will go to the One Fund.
This was the line outside of L.L. Bean in Burlington on Friday morning, where people waited patiently before the store even opened its doors for a chance to get their hands on the limited edition tote bags made out of the tarp used to cover Fenway Park during rain delays last year.
— Ellefunkk (@Ellefunkk) September 6, 2013
But it’s not just the fact that the bags are put together using the material that once graced the historic baseball field for its 100th anniversary celebration in 2012. People are also clambering to snag one of the special edition bags because the proceeds from each sale benefit the One Fund. “Each tote features a patch with the signature blue and yellow The One Fund Boston logo, as well as an interior pocket that includes the logo and a brief narrative about the bag’s origins and how it supports the Boston community,” according to a statement from the company. ”
The limited edition bags are going for $49. Only 3,500 totes have been produced and will be on sale in Freeport, Maine, as well as the Massachusetts L.L.Bean stores in Burlington, Dedham, and Mansfield. “L.L.Bean has called New England home for over 100 years, and our thoughts are with all those affected by the events at the Boston Marathon in April. We’re proud to support the Boston community by donating profits from these totes to The One Fund Boston,” said Steve Fuller, Chief Marketing Officer for the company.
The One Fund Boston tote will only be available until they run out, which seems likely. However L.L.Bean will introduce another limited edition product made from the Fenway Park rain delay tarp this fall.
The One Fund is in its second phase of distributing money to victims of the marathon attack.Back in June, One Fund Administrator Kenneth Feinberg announced that the charity had raised more than $61 million for the more than 230 victims.
L.L. Bean isn’t the only business to take a product and turn it into a fundraiser for the city’s many victims. Taco Bell locations around the state donated portions of proceeds from one of their more popular menu items to the One Fund back in May, and local fashion gurus from Converse created a stylized sneaker fit for a Bostonian, tossing all the money made from the designer shoe to the fundraising efforts, too.