Neighborhood News

There’s a New House Mural on the Greenway

And you could win a $500 Wayfair gift card just by looking at it.

Photo by Cambria Grace Photography

If you’re already missing the Rose Kennedy Greenway’s recently disassembled sinking yellow house installation, have no fear. There’s yet another house-themed work of art now on view.

From Tuesday, October 17 through Monday November 6, online home goods retailer Wayfair is displaying a house-shaped mural painted by street artist Kelsey Montague. The 24-foot-tall abode stands in Wharf District Park, right near the intersection of John F. Fitzgerald Surface Road and India Street.

The mural is supposed to nod to Boston’s tech community by illustrating that Wayfair is “built on tech.” This is evident on the house’s facade—it’s covered in rows of binary code to reflect the work that Wayfair’s engineers do. According to a company spokesperson, the chimney on top represents their output: furnishings that help people create their homes.

Luckily for Bostonians, the house isn’t just another overpriced mansion to marvel at. Unlike the many expensive homes in the city, this one could reward you with money (you know, instead of taking it away). Those who can crack the binary code in the mural are encouraged to take a picture posing in the home’s doorway. Then, you can enter a contest by posting the photo on Instagram, tagging #wayfairatwork, and direct messaging the correct binary code message to @wayfairatwork.

On November 6, a randomly selected winner will receive a $500 gift card to Wayfair. Not a bad price to pay for public art, eh?


Madeline Bilis Associate Editor at Boston Magazine @madelinebilis
mbilis@bostonmagazine.com


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