Best of Boston

2008 Best Men's Clothing, North

Peter Mark

While the Metrosexual dithered over exfoliants and the GQ Dandy sweated his tie width, a new male animal was emerging from the sartorial ooze. Or so declared the Times of London this spring, coining the term ‘Nouveau Lad’ to describe he who embraces the ‘stealth-smart’ of eye-catching, long-lasting sportswear. Funny—he sounds an awful lot like Peter Mark Guy to us. Everything at this five-year-old outpost suits his knock-around handsomeness, from sturdy Agave tees and jeans to color-splashed Robert Graham button-downs and funky but functional Triple Five Soul hoodies.

10 Market Sq., Newburyport, 978-463-4008,