Best of Boston

2011 Best Lingerie

Forty Winks

We know they mean well, but we’ve had it up to here with overzealous lingerie consultants treating us like long-lost members of the Ta-Ta Sisterhood. Enter Forty Winks, a year-old Harvard Square spot that knows precisely when to offer help (love those walk-in fittings!) and when to back off. With a highly browsable stock of Cosabella push-ups, Eberjey swimwear, Spanx body shapers, and other pretty little pieces, this store targets those who celebrate lingerie but don’t need their hands held to choose it.

56 John F. Kennedy St., Cambridge, 617-492-9100,