Booty By Brabants Announces Its Black Friday Sale

This will be the first combined online and in-store promotion ever for the leggings brand.


Booty by Brabants

Photo credit Mark Dunn Photography

If you don’t have a pair of Booty by Brabants leggings, maybe now is the perfect time to snag a pair and hop on the bandwagon, or shall we say, become apart of the #BBBFam.

Kelly Brabants, founder of the company, has announced her first-ever online and in-store promotion just in time for Black Friday shopping. The sale will be a buy one, get one 50 percent off promotion valid from Wednesday, November 21-Friday November 23 at midnight. Shoppers can take advantage of the sale on the site or in-person at the brand’s pop-up store in the Seaport.

The leggings, which run one-size-fits most, come in textured, breathable, and moisture-wicking fabrics that hug curves in all the right places. The biggest dilemma you’ll have is choosing which color to buy, and we won’t judge if you save one of the pairs for yourself—we hear you can never have too many. Choose from all different colors at both cropped and regular length in the original fit or croco skin (a little thicker). Or if you’re more of a plain Jane, snag a set from the “Not Your Average BBBasic” line, which consists of black and grey tops and bottoms, including the ’90s bike shorts that are back in style and better than ever.

If you’ve been watching the Pats, and peel your eyes away from Tom Brady for two seconds, you’ll even notice the cheerleaders sporting their BBBs.

The pants don’t budge, even when you’re squatting or jumping. Brabants also recommends allowing them to air dry to get the longest use out of them—they’ll dry almost instantly. And if you haven’t already, don a pair to attend one of Brabants’ high-intensity fitness classes, like the series going on right now at the Boston Park Plaza hotel.

Prices vary, 85 Northern Ave., Boston, bootybybrabants.com