New Balance
Sneaker Wars: Converse vs. New Balance
Converse CEO Jim Calhoun has ignited an industry-wide battle royal. But is Boston’s coolest company shooting itself in the foot?
New Balance Will Release 3-D Printed Shoes Next Spring
More industries than ever, from healthcare to jewelry, are using 3-D printing. Now, Boston-based New Balance will use the technology to make performance running shoes. […]
New Balance Just Released a Limited-Edition Head of the Charles Clothing Line
New Balance is getting in on the Head of the Charles fever. The Boston-based activewear company released a limited-edition Head of the Charles clothing line, […]
New Balance Is Opening Its New World Headquarters in Brighton
New Balance has been planning to open its new world headquarters in Brighton since 2013, and now the first part of the $500 million project […]
New Balance Is Launching a New Activewear Line Called NB Women
Shopaholics, get your credit cards ready. Boston-based New Balance is launching a brand new women’s sportswear line, called NB Women. The head-to-toe line features pieces for outdoor […]
First Look at Boston Landing MBTA Station, as City, State Officials Break Ground
Gov. Charlie Baker—joined by members of NB Development Group, as well as MBTA, MassDOT, and City of Boston officials—broke ground Tuesday on the future site […]
First Look: New Balance Launches the 2015 Boston Shoe
Every year, New Balance showcases its love for its hometown in the form of a sneaker that launches right around the Boston Marathon. While not […]
Tufts’ ChildObesity180 Program and New Balance Team Up
ChildObesity180 at Tufts University, an organization that works towards finding solutions to the childhood obesity epidemic, the New Balance Foundation, and the 100 Mile Club […]
New Balance and Kate Spade Saturday Team Up To Make Really Cool Sneakers
We know. It’s not even the worst part of winter yet; those three dreadful, dark months of January, February, and March, where the holiday season’s […]
New Balance Launches Program to Improve Children’s Health
According to the guidelines established by the U.S. Department of Health and Human Services, children and adolescents should perform at least 60 minutes of moderately […]
Bruins to Get New Practice Space As Part of Boston Landing Development
The Boston Bruins will soon have a new space to practice their skills. Representatives for the Bruins announced on Tuesday that the Bruins signed a […]
New Balance Creates Sneakers Based on the Best American Literature
They say to never judge a book by its cover. But what if you judged it by its shoe style instead? Boston-based New Balance recently […]
Training for the Boston Marathon in the New Balance Fresh Foam 980s
It was clear from the second I laced up the New Balance Fresh Foam 980s that my training runs would improve greatly. After I signed […]
New Balance Could Benefit from Department of Defense’s Latest Rule Change
If the shoe fits, New Balance could soon have its logo on more military members’ feet all across the country. Thanks to a policy shift […]
New Balance Will Clear Running Paths on the Esplanade
The Esplanade is one of the most popular running spots in town, no matter the weather. That’s why New Balance has renewed its commitment for […]