Best of Boston

2003 Best Men's Clothing, Sophisticated

Ermenegildo Zegna

Expensive Italian clothing, like rare Italian wines and beautiful Italian women, can seem intimidating to men who don’t speak the language. But even men unfamiliar with the technical definition of superfine wool (it means the threads measure less than 19.5 thousandths of a millimeter wide) will appreciate the difference when they slip into a made-to-measure suit handcrafted from one of Zegna’s patented fabrics, which feel as decadent as silk, retain their creases throughout the most grueling workdays, and do more for a guy’s figure than months in the gym. Can’t decide which color and style flatter you most? The shop’s well-mannered salesmen will be glad to share their considerable expertise—and, of course, help you pick out a few matching shirts and ties.

39 Newbury St., Boston, 617-424-9300,