Six Local Bridesmaid Dress Shops with Gorgeous Gowns for Your Squad

Velvet, sequins, and pastels, oh my.

bridesmaids dresses

Photo by Catherine Threlkeld Photography

Every bride wants her bridesmaids to look flawless (and feel fabulous) on the big day. Packed with on-trend, elegant frocks, these six local dress shops are guaranteed to help them do just that.

Flair Boston

While Flair focuses primarily on bridal gowns, the store can also help get your group ready for wedding-day closeups with its curated selection of dresses from Jenny Yoo: a New York City-based brand known for beautiful details, luxe fabrics, and clean cuts. Plus, if your bridesmaids aren’t able to make it to the store, Flair’s online shop also offers gowns by Alfred Sung, After Six, Social Bridesmaids, and Lela Rose.

140 Newbury St., Boston, 617-247-2828,

Allegria Bridal

It’s no surprise that many brides who score their own gowns at Allegria bring their ‘maids back to shop there, too. The comfortable Belmont bridal salon offers an entire floor of bridesmaids’ gowns from designers such as Hayley Paige Occasions, Bill Levkoff, and Amsale. Plus, the team of consultants at this 30-year-old business has plenty of experience coordinating looks for your entire group, no matter if the plan is to don identical dresses or come perfectly mismatched.

285 Belmont St., Belmont, 617-489-1449,

L’élite Bridal Boutique

While this reputable Newbury Street salon’s selection of bridesmaids’ gowns is on the small side, what it lacks in numbers it makes up for in big names (think: covetable dresses by designers such as Monique Lhuillier, Jenny Packham, and Alfred Sung). Staffed with a team of in-house tailors that are ready to work wedding-day magic, the store also offers headpieces, jewelry, and shoes.

14 Newbury St., Boston, 617-424-1010,

Angela’s Bridal

It can sometimes be tricky to please your entire entourage, but the warm and supportive team at Angela’s Bridal (led by a mother-daughter trio) makes it easy. The inviting shop brims with on-trend looks for every wedding style and body type in a rainbow of colors and cuts that can be easily mixed and matched.

1526 VFW Parkway, West Roxbury, 617-553-2489,


Inside Anthropolgie’s 10,000 square-foot Chestnut Hill location, which is outfitted with reclaimed wood beams and vintage-inspired décor, you’ll find a dreamy selection of frocks for all your favorite ladies (in addition to accessories, bridal gowns, flower girl dresses, and looks for mom). Ahead of your group’s appointment, the shop’s stylists will peek through your Pinterest boards to get a feel for your style and pull dresses that might be a fit—whether that calls for velvet, beautiful embellishments, or something simple.

220 Boylston St, Chestnut Hill, 617-527-3081,

Bella Bridesmaids

There’s no way you wouldn’t find the perfect gown at Bella, where outfitting your bride tribe is the sole focus of its style-savvy team. The independently owned Boylston Street franchise features hundreds of gowns in every size, style, color, and fabric by more than 30 designers, including Adrianna Papell and Wtoo.

715 Boylston St., Boston, 617-424-7231,